{"title":"Ceremonial Grade","description":null,"products":[{"product_id":"encha-ceremonial-grade","title":"Encha Ceremonial Grade Matcha Powder","description":"\u003cdiv class=\"shogun-root\"\u003e\n\u003cdiv id=\"s-a240f80d-d756-4f3f-8ed6-b482d4e111cb\" class=\"shg-c\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThere's matcha, and then there's Ceremonial Grade Encha.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSpring's youngest leaves, shade-grown and hand-picked within 24 hours of harvest. Stone-ground on centuries-old Japanese millstones into a whisper-fine powder. Master-blended from six cultivars sourced through twelve years of direct farm partnerships across Kagoshima, Miyazaki, Shizuoka, and Uji.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNaturally sweet. Creamy umami. Light astringency. Never bitter. Best enjoyed the traditional way: whisked briskly with water only.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUSDA Certified Organic. Third-party tested for purity. Nothing added. Nothing masked.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cem\u003eOne sip and you'll get it. Then you'll take another.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Encha","offers":[{"title":"30g (1.06oz) 15 cups","offer_id":975063387,"sku":"EnchaCeremonial_30g","price":19.99,"currency_code":"USD","in_stock":true},{"title":"60g (2.12oz) 30 cups","offer_id":11094994435,"sku":"EnchaCeremonial_60g","price":34.99,"currency_code":"USD","in_stock":true},{"title":"500g (1.1lb) 250 cups","offer_id":41009388454073,"sku":"EnchaCeremonial_500","price":189.99,"currency_code":"USD","in_stock":true},{"title":"Single serve sticks 30 pack","offer_id":53863641350447,"sku":"EnchaCeremonialSingleServings30ct","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/5149\/files\/B06XXQF4DB_01.webp?v=1785848787"},{"product_id":"vegan-latte-grade-organic-matcha","title":"Encha Ceremonial Grade Latte Matcha Powder","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThere's a matcha latte, and then there's Ceremonial Grade Latte.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFirst-harvest, shade-grown matcha, hand-picked within 24 hours of harvest and stone-ground into a whisper-fine powder. Master-blended from five cultivars, specifically crafted for milk. Built on twelve years of direct farm partnerships across Kagoshima, Miyazaki, Shizuoka, and Uji.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eToasted nuts. Soft vanilla. Herbal freshness. Smooth and full-bodied in milk. Never bitter. Hot or iced, oat, almond, or dairy, this is the grade made for the daily latte drinker.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUSDA Certified Organic. Third-party tested for purity. Nothing added. Nothing masked.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cem\u003eOne sip and you'll get it. Then you'll take another.\u003c\/em\u003e\u003c\/p\u003e","brand":"Encha","offers":[{"title":"30g (1.02oz) 15 cups","offer_id":41009322262713,"sku":"EnchaLatte_30","price":18.99,"currency_code":"USD","in_stock":true},{"title":"60g (2.12oz) 30 cups","offer_id":44405470691631,"sku":"EnchaLatte_60g","price":24.99,"currency_code":"USD","in_stock":true},{"title":"500g (17.64oz) 250 cups","offer_id":44791604183343,"sku":"EnchaLatte_500","price":139.99,"currency_code":"USD","in_stock":true},{"title":"Single serve sticks 30 pack","offer_id":53865975677231,"sku":"EnchaLatteSingleServings30ct","price":29.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/5149\/files\/B09CFSVW32_01.webp?v=1785849906"},{"product_id":"encha-okumidori-limited-edition-reserve-ceremonial-grade-matcha-powder","title":"Encha Matcha Tea Okumidori Limited Edition Reserve - Ceremonial Grade Matcha Powder","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA cultivar known for depth. Okumidori (おくみどり), meaning \"deep green,\" is a celebrated single origin cultivar grown exclusively in the volcanic soil of Kagoshima, Japan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eShade-grown using traditional honzu methods, hand-picked, and stone-ground into a whisper-fine powder. One cultivar. One region. One harvest. Never blended.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDark chocolate richness. Walnut creaminess. A lingering, buttery umami that unfolds with every sip. Rich and full-bodied, built for the drinker who wants depth over delicacy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUSDA Certified Organic. First harvest. Harvested once per year in limited quantities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cem\u003eOne sip and you'll get it. Then you'll take another.\u003c\/em\u003e\u003c\/p\u003e","brand":"Encha","offers":[{"title":"Default Title","offer_id":56758014509359,"sku":"ECH000045RH000S","price":39.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/5149\/files\/B0FPC77YRW_01.webp?v=1785846460"},{"product_id":"encha-saemidori-limited-edition-reserve-ceremonial-grade-matcha-powder","title":"Encha Matcha Tea Saemidori Limited Edition Reserve - Ceremonial Grade Matcha Powder","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA rare cultivar worth seeking. Saemidori (さえみどり), meaning \"clear green,\" is one of Japan's most prized and least common cultivars, grown exclusively along the coast of Miyazaki, Japan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThinner leaves and a more temperamental growing season make it harder to cultivate, which is part of why it stays rare. Shade-grown, hand-picked, and stone-ground into a whisper-fine powder. One cultivar. One region. One harvest. Never blended.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDelicate sweetness on the entry. A soft, roasted chestnut finish. Velvety umami with a floral quality that lingers without overpowering. Refined, for the drinker who wants elegance over intensity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUSDA Certified Organic. First harvest. Harvested once per year in limited quantities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cem\u003eOne sip and you'll get it. Then you'll take another.\u003c\/em\u003e\u003c\/p\u003e","brand":"Encha","offers":[{"title":"Default Title","offer_id":56758233039151,"sku":"ECH000045RG000S","price":39.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/5149\/files\/B0FPC3PJNY_01.webp?v=1785846702"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/5149\/collections\/tastes_ceremonial.webp?v=1786538238","url":"https:\/\/encha.com\/collections\/ceremonial-grade.oembed","provider":"Encha ","version":"1.0","type":"link"}